Privacy Policy
Last updated: October 29, 2025
1. Introduction
Welcome to Argus Metrics. We are committed to protecting your privacy and the privacy of your website visitors. This Privacy Policy explains how we collect, use, and safeguard information when you use our analytics service.
đ Privacy-First Promise: Argus Metrics is designed to be fully GDPR compliant by default. We don't use cookies, we don't collect personal data, and we don't track individuals across websites.
2. What Information We Collect
2.1 Account Information
When you create an Argus Metrics account, we collect:
- Email address: Used for account authentication and communication
 - Website information: Domain name, website name you provide
 
2.2 Analytics Data (Your Visitors)
When you install Argus Metrics on your website, we collect minimal, anonymized data about your visitors:
- Page URL: Which pages are visited
 - Referrer: Where visitors came from (e.g., Google, direct, social media)
 - Screen width: To determine device type (mobile, tablet, desktop)
 - Country: Derived from IP address (IP is not stored)
 - Browser: Derived from User-Agent string
 - Timestamp: When the visit occurred
 
âšī¸ Important: We do NOT collect IP addresses, cookies, device IDs, or any personally identifiable information (PII).
2.3 What We DON'T Collect
- No cookies
 - No IP addresses
 - No unique device identifiers
 - No cross-site tracking
 - No personal identifiable information (PII)
 - No fingerprinting
 
3. How We Use Your Information
3.1 Account Data
- To provide and maintain your account
 - To send important service updates
 - To respond to support requests
 - To process billing (if applicable)
 
3.2 Analytics Data
- To provide you with website traffic insights
 - To display aggregated statistics in your dashboard
 - To calculate metrics like pageviews, bounce rate, and top pages
 
4. Data Storage & Security
Your data is stored securely on servers located in the European Union (Sweden/Germany).
- Encryption: All data is transmitted over HTTPS
 - Access control: Only authorized personnel can access data
 - Data retention: Analytics data is retained for 2 years by default
 - Backups: Automatic daily backups for disaster recovery
 
5. GDPR Compliance
Argus Metrics is fully GDPR compliant by design:
5.1 No Cookie Consent Required
Because we don't use cookies or collect personal data, you don't need a cookie consent banner for Argus Metrics.
5.2 Legal Basis
We process data based on:
- Legitimate interest (Article 6(1)(f) GDPR): Analytics data collection for website statistics
 - Contract performance (Article 6(1)(b) GDPR): Account and billing data to provide the service
 
5.3 Your Rights
As a website owner using Argus Metrics, you have the right to:
- Access: Request a copy of your account data
 - Rectification: Update incorrect information
 - Erasure: Delete your account and all associated data
 - Data portability: Export your analytics data
 
To exercise these rights, contact us at privacy@argusmetrics.se.
6. Third-Party Services
We use minimal third-party services:
- Hosting: Servers hosted with EU-based providers
 - Email: Transactional emails sent via Zoho Mail (GDPR compliant)
 
We do NOT share your data with advertising networks, data brokers, or any third parties for marketing purposes.
7. Data Sharing & Disclosure
We do not sell, rent, or share your data except in these cases:
- With your consent: When you explicitly authorize sharing
 - Legal requirements: If required by law or to protect our rights
 - Service providers: Limited access for hosting and email delivery (under strict contracts)
 
8. Children's Privacy
Argus Metrics is not intended for children under 16. We do not knowingly collect data from children.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes via email. Continued use of Argus Metrics after changes constitutes acceptance of the updated policy.
10. Contact Us
If you have questions about this Privacy Policy or your data, contact us:
â Privacy Summary
- â No cookies, no tracking pixels
 - â No personal data collection
 - â GDPR compliant by default
 - â Data stored in EU
 - â No third-party advertising
 - â You own your data, export anytime